Since 1947, Ferrari has crafted some of the world’s most desirable sports cars like the legendary 250 GTO and the iconic F40. The prestigious brand from Maranello has primarily focused on two-seaters with only rare exceptions. However, everything changed with the arrival of the Purosangue, Ferrari’s bold entry into the SUV-style four-door market. After years of refusing to build anything resembling an SUV, Ferrari has created what they call a Ferrari Utility Vehicle (FUV), a venture that has exceeded all expectations.
This model represents a significant departure from Ferrari’s core philosophy while maintaining the performance standards the brand is known for. Here are 15 facts that explain what makes this Ferrari so unique.
Ferrari’s first production four-door
The Purosangue marks Ferrari’s entry into four-door territory after decades of building exclusively two-door vehicles. This represents the biggest shift in Ferrari’s product strategy since the company began building road cars to fund their racing activities.
Ferrari Utility Vehicle, not SUV
The Italian brand refuses to call the Purosangue an SUV and instead uses the term “Ferrari Utility Vehicle” or FUV. The company maintains this distinction to separate their vehicle from conventional sport utility vehicles in the market like the Lamborghini Urus or Aston Martin DBX.
Legal battle for the name
Ferrari took legal action against an Italian charity to secure the rights to use “Purosangue” (meaning thoroughbred in Italian) as their model name. The company won the trademark dispute, allowing them to use the name for their first four-door vehicle.
The SUV Ferrari said would never exist
Ferrari executives consistently rejected SUV development in interviews and press conferences for years. The Purosangue project represents a departure from these previously stated company principles.
Rear doors open backwards
The Purosangue features rear-hinged doors, similar to those found on luxury vehicles like the Rolls-Royce Cullinan. When both front and rear doors are opened simultaneously, they create a wide, unobstructed opening for passenger access.
Aerodynamic rear window cleaning
Instead of a traditional rear windshield wiper, the Purosangue uses aerodynamic airflow to keep the rear window clear. Ferrari calls this system a “virtual wiper,” eliminating the need for conventional wiper mechanisms.
Waitlist closure due to overwhelming demand
Ferrari temporarily closed its order books for the Purosangue shortly after launch because demand exceeded their production capacity. Customer interest surpassed the company’s ability to fulfill orders within reasonable timeframes, while also allowing Ferrari to maintain control over initial deliveries and prevent speculative reselling.
Compasso d’Oro design award
The Purosangue received Italy’s Compasso d’Oro award, the country’s most prestigious industrial design recognition. This award acknowledges excellence in Italian design across various industries, with the Purosangue joining a select group of automotive winners.
Largest cargo capacity in Ferrari history
With 473 liters of boot space, the Purosangue offers more cargo capacity than any Ferrari before it. The rear seats can be folded to increase luggage space further, addressing practical concerns that traditional Ferrari models cannot accommodate.
Ferrari’s most versatile model
Ferrari describes the Purosangue as their most comfortable and versatile vehicle to date. Enthusiasts have crowned it Ferrari’s first true family car, thanks to its four-door configuration that allows it to serve as both a high-performance sports car and an elegant daily driver for discerning families.
0-100 km/h in 3.3 seconds
Despite weighing approximately 2 tons and having four doors, the Purosangue accelerates from 0 to 100 km/h in 3.3 seconds. This acceleration rivals many dedicated sports cars, demonstrating that practicality has not compromised Ferrari’s commitment to speed.
Limited terrain modes
Unlike other luxury SUVs that offer multiple off-road driving modes, the Purosangue includes only an “Ice” mode for low-traction conditions. The Maranello-based company chose not to include traditional off-road settings like mud or sand modes, focusing instead on on-road dynamics.
Four individual seats only
This Ferrari model features four individual sport seats rather than a rear bench that could accommodate a fifth passenger. This design prioritizes passenger comfort and maintains the premium feel Ferrari wants to achieve in their first four-door model.
No traditional front grille
The Purosangue abandons the conventional front grille design in favor of a “dihedral” element with integrated air intakes. This design choice creates a cleaner front-end appearance while maintaining proper airflow for engine cooling and aerodynamics.
FAST suspension technology
The Purosangue introduces Ferrari’s FAST (Ferrari Active Suspension Technology) system, which uses electric motors at each wheel to actively control the suspension. This world-first technology helps maintain vehicle stability and reduces body roll during cornering, despite the car’s size and weight.
As Ferrari continues to evolve its product lineup, the Purosangue demonstrates that even the most established automotive philosophies can adapt to changing market demands without losing their essential character.
At Levore Collection, we understand the significance of acquiring a Purosangue. Our specialists will provide expert guidance to help you secure the finest pieces available. For more details, contact our team for a bespoke consultation.
